The success of the previous WOOE was praised by most of the industry’s players who attended the fair and has given a thrust to the developmental work of the next edition.
Therefore the 2017 exhibition is expected to have a high presence of organic producers, whose olive oil is in increasing demand from international markets.
The WOOE is committed to quality, but also to creativity, and that is why packaging and labeling will play a key role during the next trade fair.
For further information, please contact:
Cristina Villar Miranda
0034. 686 702587
The increase of imports gives a more prominent role to the 6th WOOE
International meeting of buyers and sellers to purchase the olive oil from the 2016/2017 marketing year. With spectacular rises in most purchasing countries, the increase of olive oil importations worldwide, has led to a greater interest in the 6th World Olive Oil Exhibition (WOOE), which will be held at Madrid’s IFEMA, on the 29th and 30th of March 2017. With acquisitions of close to 335.000 tonnes and an increase of 7% compared with the previous olive oil marketing year, the United States is taking the lead within the major foreign markets.
Sales also rose in China, which sold nearly 42.500 tonnes, an increase of 12%; in Canada 42.000 tonnes, a rise of 8%; in Australia: 27.000 tonnes, an increase of 18%; and in Russia, which grew by 4% to almost 24.000 tonnes.
On the contrary, Japan reduced its purchases by nearly 8%, even though the figures are close to 62.000 tonnes. And probably as a consequence of its economic crisis, Brazil also dropped its purchases, with a decrease of 25%, which represents around 50.500 tonnes.World Olive Oil Exhibition 2017,